Social Media and Algorithmic Womanhood
I am pursuing an independent marketing research project supervised by a faculty member from D'Amore McKim, NU's business school, coupled with a TEDxTalk to be presented in 2025. I am investigating how identity is tied to market forces via the rise of Gen Z social media "aesthetics" (think E-girl, alternative girl, coquette girl, soft girl, etc.) and its interplay with commodification and cyberfeminism.
Introduction
A short essay introducing my research topic.
View full essay here
Updates
This research project is currently still in development. Check back here for future milestone updates!
